Lesser-Known Museums in Guadalajara Worth Visiting
Discover some of Guadalajara’s hidden museums and immerse yourself in their art, history, and culture — perfect for a unique getaway during vacations.
If you're looking for a different way to experience Guadalajara during vacations, take the opportunity to explore some of the city’s lesser-known museums. Beyond its famous institutions, Guadalajara is home to cultural spaces that preserve fascinating stories, artwork, and surprising collections.
Here’s a selection of hidden gems that will let you rediscover the city from new perspectives:
Tequila Lab
Opened in late 2024, Tequila Lab invites you to enjoy an immersive experience centered around Mexico’s most iconic spirit. Through state-of-the-art installations, you can learn more about the cultural, economic, and symbolic legacy of tequila — the first Mexican product to receive a Designation of Origin. You’ll also discover why the Agave Landscape and the Ancient Industrial Facilities of Tequila are recognized as UNESCO World Heritage.
Address: Avenida Central Guillermo González Camarena 750, Residencial Poniente, Zapopan
Hours: Tuesday to Sunday, 11:00 a.m. to 7:00 p.m.
Instagram:@tequilalab.jalisco
Museum of Journalism and Graphic Arts (MUPAG)
Yes — Guadalajara has a museum dedicated to journalism and graphic arts, and it’s no coincidence. This building once housed the printing press that produced El Despertador Americano in 1810, considered the first independent newspaper in the Americas.
In the late 19th century, the property came into the hands of Jesús Flores, a widower who remarried Ana González. She commissioned various renovations, including the construction of a second floor and two dog statues placed at each end of the upper level. This earned the building its nickname: La Casa de los Perros (The House of the Dogs).
Visit this museum to learn about journalism in Guadalajara and the evolution of printing — beginning all the way back with cave paintings.
Address: Avenida Fray Antonio Alcalde 225, Centro, Guadalajara
Hours: Tuesday to Saturday, 10:00 a.m. to 5:30 p.m.
Facebook:MUPAG | Instagram: @mupag.gdl
Museum of Popular Arts of Jalisco
Housed in a historic 19th-century mansion in downtown Guadalajara, the Museum of Popular Arts of Jalisco is a fascinating place to visit on its own. The architecture reflects a blend of traditional Tapatío home design, neoclassical features, art nouveau influences, and later, a touch of eclecticism from the late 1800s.
This museum is dedicated to promoting Jalisco’s cultural heritage, including music, charrería (Mexican rodeo), indigenous communities, handicrafts, and regional traditions. Be sure to stop by if you’re exploring the city center.
Address: Calle San Felipe 211, Centro, Guadalajara, Jalisco
Hours: Tuesday to Saturday, 11:00 a.m. to 5:00 p.m.
Facebook: Museum of Popular Arts of Jalisco
Regional Museum of Ceramics
Founded in 1954 by Mexico’s former National Indigenous Institute and the National Institute of Anthropology and History (INAH), the Regional Museum of Ceramics is located along the pedestrian street Andador Independencia in Tlaquepaque. It’s the perfect spot to pause and admire the craftsmanship of local artisans.
The museum features nine permanent exhibition rooms showcasing ceramics in styles such as bandera, canelo, petatillo, bruñido, betus, blown glass, miniatures, and contemporary ceramics. It also includes a fully preserved 19th-century kitchen and award-winning pieces from the National Ceramics Prize.
Address: Calle Independencia 237, Centro, San Pedro Tlaquepaque
Hours: Tuesday to Saturday, 11:00 a.m. to 5:00 p.m.; Sunday, 11:00 a.m. to 2:00 p.m.
Facebook: Regional Museum of Ceramics
Huichol Wixárika Ethnographic Museum
Located right next to the Basilica of Zapopan, this small museum showcases the art and worldview of the Wixárika (Huichol) people — one of Mexico’s most emblematic Indigenous cultures from the Sierra Madre Occidental.
Inside, you'll also find handicrafts for sale, including handmade bags, skirts, blouses, necklaces, earrings, rings, bracelets, and purses — all intricately decorated with colorful beads (chaquira), a key material in Wixárika art.
Address: Calle Eva Briseño 152, Interior 1, Centro, Zapopan
Hours: Monday to Saturday, 10:00 a.m. to 6:00 p.m.
Facebook:Huichol Wixárika Art Museum
